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Tuesday, December 20, 2011

Louis CK is his own middleman

If your attention hasn't been drawn to this yet, let me take you there. 

Comedian/writer/actor/director Louis CK is selling downloads of a recent comedy live show via his own website for $5.  His question "If I put this out here like this, will people buy it, or will they steal it?"

And people are buying it, overwhelmingly so.  At about 1 week after release, his profits have reached $750,000. 

The implications here are huge for the individual artist.  Yes, having a hit series on fX has helped Louie become visible to tons of fans.  But even on a smaller scale, the artist/creator-performer has access to distribution like never before thanks to the internet.

How are we going to use it?

More to read on the Louis CK thing:

his own statement

some NY Times articles here and here



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